Situated within the historic mansion at 200 Xinhua Road, the Shanghai Film Art Center was unveiled on Friday to provide richer film-related experiences. The unveiling coincided with the 26th Shanghai International Film Festival's opening.

Wang Jian'er, chairman of Shanghai Film Group, underscored Shanghai's legacy as the cradle of Chinese cinema and the center's mission to transcend boundaries, intertwining film with a spectrum of artistic expressions. He also extended an invitation to the public to immerse in the diverse artistic offerings at the center.

Marking the opening of the center was the inaugural performance of Journey of Fragrance, a co-creation by actor and artist Huang Bo and choreographer Gao Yanjinzi. This work combines installation art and contemporary dance.

The Film-Oriented Destination, incorporating the center, SHO Dolby Auditorium, CHAO Hotel and Clubhouse, has also officially formed, positioning itself as a nexus for international film exchange and a cultural landmark for premieres and debuts.

FOD centers on film content, cultural festivals and lifestyle experiences, showcasing Shanghai's film culture and metropolitan diversity. It aims to be a platform for a multicultural ecosystem integrating film, culture, fashion and leisure.

The CHAO Hotel and Clubhouse are expected to open in autumn, offering experiences in art, culture, and lifestyle. The Clubhouse will provide spaces for curated events including forums and screenings for film professionals and aficionados.

After renovations in 2023, the SHO Dolby Auditorium now boasts a multifunctional auditorium capable of hosting a multitude of film enthusiasts and events.