Kingdee International Software Group, a Chinese information technology industry pioneer, is looking to beef up its presence in overseas markets with its latest move to build a new branch and open a data center in Singapore.

Jason Zhang, president of Kingdee, said: "The Singaporean data center marks a pivotal step in the company's globalization strategy. Such a move is expected to deliver more stable and efficient cloud services for Kingdee's global customers."

Through its Singapore subsidiary, Zhang said that the company will build a robust project delivery partner network and expand its presence in the Southeast Asian market in the short term.

"We already have built localization teams in economies like Vietnam, Indonesia and Malaysia to meet demand from the Southeast Asian market," he said.

"But over the long term, we aim to leverage Singapore's status, which serves as an international financial center in Asia, to expand our global market footprint and meet our goal of topping the world in software services by 2030," he added.

As of now, Kingdee's businesses span 172 countries and regions, with its products supporting 42 languages, and serving over 1,000 enterprises in achieving digital transformation abroad.

Zhang said Kingdee will strive to offer localized services, but with a global vision for its data center in Singapore.

Aotecar New Energy Technology Co, one of Kingdee's clients and an automotive air-conditioning compressor manufacturer, now operates six global production bases and serves 80 percent of the world's auto production regions.

Using Kingdee's cloud solutions, Aotecar, which is also a Tesla supplier, implemented its Chinese management model across North America and Mexico, including production, supply chains, finance and data analytics.

"Our Singaporean business aims to serve as a strategic gateway to the Asia-Pacific and global markets, empowering businesses with localized yet globally integrated solutions," Zhang said.

To meet overseas financial compliance standards, Kingdee's solutions already include pre-configured packages tailored to specific countries. These packages cover localized compliance requirements and align with local usage preferences, enabling businesses to operate seamlessly and flexibly.

Zhang said: "Kingdee has launched solutions adhering to international accounting standards, as well as localized packages, for countries including Thailand, Singapore, Malaysia, Vietnam and Indonesia. By 2025, packages for Japan and Mexico will also be available."

According to a report by the China Academy of Information and Communications Technology — a government think tank — China's cloud market is growing faster than the global average and is expected to more than triple over the next three years.

Xiang Ligang, director-general of the Zhongguancun Modern Information Consumer Application Industry Technology Alliance, a telecom industry association, said in a separate interview that Chinese cloud computing enterprises should not only speed up the construction of cloud infrastructure assets abroad, but also enhance innovative capacities in key software applications, so as to better serve foreign clients.