日批在线视频_内射毛片内射国产夫妻_亚洲三级小视频_在线观看亚洲大片短视频_女性向h片资源在线观看_亚洲最大网

Global EditionASIA 中文雙語Fran?ais
China
Home / China / Society

Snow tourism turns Erhe into wonderland

By YAN DONGJIE and HAN JUNHONG in Shulan, Jilin | China Daily | Updated: 2025-02-05 09:05
Share
Share - WeChat
Tourists have fun at a snow hill in Erhe village in Shulan, Jilin province, on Sunday. [Photo by Yan Dongjie/China Daily]

On the fourth day of the Year of the Snake, red lanterns adorned a small village in China's northernmost region, drawing thousands of visitors to celebrate Spring Festival in a winter wonderland.

"Covered in thick snow, with smoke rising from chimneys as the sun sets, the snow village of Erhe in winter is like a fairy-tale world," said Fu Ximin, a tourist from Anhui province.

Rather than heading south to warmer destinations like Hainan province and Yunnan province, Fu's family opted for a snowy retreat in Northeast China. Ice and snow tourism, led by cities such as Harbin in Heilongjiang province, has surged in popularity in recent years.

Located around the 43rd parallel north, Erhe village in Shulan city, Jilin province, is recognized as one of the world's top regions for natural ice and snow resources. After nearly a decade of development, the once-remote mountain village has transformed into a bustling winter tourist destination.

With snowfall lasting five months a year, Erhe sees the heaviest accumulation in Jilin, with an average snow cover of 1.5 meters. Despite being home to only about 400 residents, the village committed to tourism development in 2016. Since then, nearly 40 million yuan ($5.5 million) has been invested in ice and snow entertainment centers, light shows, observation decks and other facilities.

Today, out of more than 100 households, 36 operate homestays, offering accommodations for 500 overnight guests and meals for 1,300 people.

"Erhe village, known as Jilin's 'Snow Village,' is one of the province's top destinations and was named a 'Beautiful Leisure Village of China' by the Ministry of Agriculture and Rural Affairs in 2018," said Lu Caishu, the village secretary. "In 2019, it was recognized as one of the 'National Key Villages for Rural Tourism' and 'Top 100 Beautiful Rural Villages in China.'"

China's push to develop winter tourism aligns with a national vision first articulated by President Xi Jinping when he was Party secretary of Zhejiang province.

In 2005, Xi stated that "clear waters and green mountains are as valuable as mountains of gold and silver." Eleven years later, he expanded the concept, saying, "Ice and snow are also as valuable as gold and silver."

Inspired by this vision, Lu, chairman of the Erhe Snow Village Tourism Development Co, led efforts to develop tourism in the village.

"The villagers, who traditionally relied on farming and livestock, initially struggled to embrace tourism because it was unfamiliar and uncertain," said Lu, 56.

Cattle farming was once the mainstay of Erhe's economy, and when the tourism company first began operations, cow dung littered the village, creating an unpleasant experience for visitors. To set an example, Lu sold his own cattle below market value and committed fully to developing ice and snow tourism.

The Shulan government backed the initiative. In the winter of 2016, Erhe Snow Village welcomed more than 20,000 visitors in just two months, generating over 800,000 yuan in revenue. Each household saw an income boost of about 5,500 yuan, according to local authorities.

Sun Linlin, who previously ran a driving school, saw an opportunity. In 2016, after learning of the government's tourism push, she expanded her home into a 200-square-meter farmhouse.

Determined to bring high hospitality standards to Erhe, Sun traveled to Heilongjiang and Shandong provinces to study advanced business models. The following year, she invested over 2 million yuan to build Sun's Family Courtyard, a 1,100-square-meter homestay that is now the village's largest. It can host 500 guests for dining and 100 for accommodation.

In 2021, Sun's Family Courtyard was designated as a national-level C-grade homestay.

Ahead of the snow season, Erhe village ramped up preparations. The village has rebuilt a 2,000-meter circular road, opened a snow village market and added picturesque sites to boost visibility and online engagement.

Along the main road, more than 10 "Door-to-Door Culture" themed homestays have been established, where visitors can experience Northeast China's traditions — sitting on heated brick beds and enjoying local tea.

"Every night, the snow village hosts light shows, fireworks displays and other cultural activities to offer visitors a top-tier ice and snow experience," Lu said.

Top
BACK TO THE TOP
English
Copyright 1994 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
 
主站蜘蛛池模板: 香蕉在线视频观看 | 国产精品美女久久久久av爽 | 国产日韩成人 | 一区二区欧美精品 | 欧美网站在线观看 | 亚洲一区二区三区视频在线 | 天堂在线一区二区 | 中文字幕高清在线 | 久久综合社区 | 成人午夜影院 | 一区二区在线观看视频 | av免费入口 | 中文字幕精品在线播放 | 伊人国产在线观看 | 亚洲天堂三区 | 欧美日韩在线网站 | 欧美激精品 | 精品国产一区二区在线观看 | 永久免费精品 | 亚洲老头老太树林hd | 久久久久无码国产精品一区 | 日韩第三页 | 自拍一级片| 黄色在线一区 | 亚洲最大黄网 | 97综合| 久久精品网 | 超碰98在线观看 | 亚洲欧美综合视频 | 中文字幕区 | 国产精品综合在线 | 香蕉视频在线观看免费 | 国产精品v亚洲精品v日韩精品 | 成人精品一区二区三区中文字幕 | 香蕉网在线观看 | 成人性视频在线播放 | 亚洲天堂免费在线 | 午夜精品福利在线观看 | 色综合久久天天综合网 | 亚洲综合福利 | 成人精品一区二区三区中文字幕 |