Trade: US plans Shanghai show center
(Chinanews.cn)
Updated: 2006-05-18 18:09 It was learned on the afternoon of May 15 that the
largest overseas exhibition center of US products may be set up in Shanghai. Yu
Jianlong, head of the Economic Information Department of the China Council for
the Promotion of International Trade (CCPIT), who is paying a visit to the US
industries, revealed that an exhibition center of US products aiming at
commencing exhibitions, exchanges and usage training of US products in China and
neighboring markets will be established in a Chinese mainland city. Based on
CCPIT's recommendation to the exhibition industry and organizations in the
United States, American experts are mostly inclined to build the center in
Shanghai at present among several candidate cities such as Beijing, Qingdao,
Guangzhou and Shanghai.
The overseas exhibition center of US products to be set up in China will
enable over 500 US enterprises to work, exhibit, demonstrate and even provide
user training there all the year round. The city where the center is located
will offer US enterprises a preferential rental policy and a complete chain of
fast and up-to-standard services in terms of industry and commerce
administration, taxation, import and export, intellectual property rights and
infringement handling. The exhibition center will entrust its management and
operation to an international business company.
This exhibition center features a "three-in-one" exhibition mode that
combines demonstration, interactive exchange between buyers and sellers, and
online virtual exhibition. It is a newly introduced concept in the international
exhibition industry. Establishment of this exhibition center in China will
forcefully elevate the level of China's exhibition industry. From the point of
view of the US, establishment of this center indicates that the vast Chinese
market will no longer be occupied by a very few jumbos such as Boeing,
Microsoft, Mcdonald's and Walmart. Small and medium-sized companies, which make
up 90% of all enterprises in the US, will have the chance to promote their
globally leading products in the fields of biotechnology, machinery
manufacturing and environmental protection to China.
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