Light Industry: Haier targets German market
(Shenzhen Daily)
Updated: 2006-08-07 14:47
Haier Group, the nation's top appliance maker, has founded a subsidiary in
Germany as it aims to expand its niche in western markets, the company said
Friday.
Haier, which has two listed units, Haier Refrigerator in Shanghai and Haier
Electronics in Hong Kong, said it was particularly targeting the market for
household appliances in Germany. The company also makes televisions, DVD
players, mobile phones and air-conditioning equipment.
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