日批在线视频_内射毛片内射国产夫妻_亚洲三级小视频_在线观看亚洲大片短视频_女性向h片资源在线观看_亚洲最大网

chinadaily.com.cn
left corner left corner
China Daily Website

Foreign investors eye senior housing and care market

Updated: 2012-12-01 02:54
By Todd Balazovic ( China Daily)

While the money might be coming in and the regulations may be favorable, foreign investors face daunting cultural barriers.

For hundreds of years, Chinese family tradition has put it upon children to take care of their elderly parents.

The notion of filial piety has carried on in modern times: In 1996 the government set out a policy that required children to take care of their aged parents.

But as more and more families opt to live in dual-income households and as the pressures put on families by the family planning policy increase, many children are now left to take care of both their parents as well as four grandparents — a concept known as the "421" family structure in China.

"The situation is more serious due to the '421' family structure. It generates more empty-nest families who will need institutional care," Qu said.

He said the real crunch will come after 2015, making now the optimal time for foreign businesses to enter the market.

"The timing at present is ripe for foreign investors to enter the market and build their brand."

Already, families are recognizing the pressure put on children and the need to adapt to China's transforming family structure.

"With the rapid growth of China, many have changed their train of thought. People are starting to live individually, paying for their own care," said Ma Zhang, 83, a retired government official who has been using US-based Right-At-Home Care, an in-home nursing service, for more than a year.

Speaking in a lavishly decorated two-story apartment in Beijing's Fengtai district where he lives with his 81-year-old wife, the energetic octogenarians said they began using the service to help alleviate the pressure on their two children.

With their daughter working as an auditor in the United States and their son working for a large telecommunication company in the capital, he said it is difficult for their children to find time to visit.

"My children are very busy, so it gets quite lonely every day," Ma said.

The caretaker not only monitors their health and helps with housework, but converses with the elderly couple throughout the week. That seemingly mundane but necessary task was one of the driving factors for Ma and his wife.

At 20,400 yuan a month, paying for conversation may seem extravagant, but paying for foreign senior care is also a sign of status, akin to owning a nice car.

"We chose this brand because it is American and we knew it would be high quality. Many of our friends admire our ability to afford this kind of service."

This positive perception of foreign brands is giving companies like Right-At-Home and Cascade a leg up when angling for middle-class families who can afford to pay for quality senior care.

 
 
...
...
...
主站蜘蛛池模板: 日韩欧美一区二区三区久久婷婷 | 97久久人人 | 一二三四中文字幕 | 精品免费久久久 | 我爱av好色| 黄色免费看| 欧美三级视频在线播放 | 亚洲精品视频网 | 国产美女免费视频 | 尤物在线播放 | 日韩男女视频 | www.xxxx国产| 青青成人网 | 国产视频1区2区 | 麻豆视频在线观看免费网站黄 | 五月婷综合网 | 亚洲精品观看 | 超碰97在线免费观看 | 久久久一二三 | 韩国精品av| 黄色网页在线免费观看 | 亚洲欧美国产精品专区久久 | 国产精品久久久久久久久久久久久久久久 | 日本色www| а√天堂8资源中文在线 | 久久久久免费 | 超碰porn | 美日韩视频 | 免费观看亚洲 | 欧美一级片免费看 | 国产视频导航 | 天天干天天操天天插 | 久草综合网 | 国产免费看黄 | av在线播放免费 | 国产精品嫩草影院精东 | 日韩欧美v| 精品免费在线观看 | 日韩一区二区高清 | 怡红院综合网 | 日本亚洲一区二区 |