日批在线视频_内射毛片内射国产夫妻_亚洲三级小视频_在线观看亚洲大片短视频_女性向h片资源在线观看_亚洲最大网

USEUROPEAFRICAASIA 中文雙語Fran?ais
Business
Home / Business / Companies

Moutai captures China's true spirit

By Richard Lim | China Daily | Updated: 2014-11-08 10:53

Moutai captures China's true spirit

Workers in the town of Moutai, Guizhou province, inspect consignments of the liquor in October. [Photo provided to China Daily]

China in a bottle-that's Moutai.

Leaders and delegates to the APEC meeting will get to savor the popular baijiu, a white liquor, at a welcoming banquet to be hosted by President Xi Jinping and his wife Peng Liyuan on Sunday.

Moutai's story is very much intertwined with that of China. Recognition of its quality dates back as early as 135 BC, when Emperor Wu pronounced the liquor from Guizhou to be excellent.

Its history can be traced even earlier, to the Da Pu era when the aboriginal Pu tribe lived in the deep valley of the Chishui River, which flows from the mountains in Yunnan province.

The wor

During the late Ming (1368 to 1644) and early Qing (1644 to 1911) dynasties, Moutai baijiu was again much celebrated. In 1915, it also won a gold medal at the Panama Pacific International Exposition in San Francisco, which helped restore much-needed national pride to a country in decline.

Legend has it that a Chinese representative at the expo intentionally let a clay jar of the liquor fall to the ground from a height, thus releasing its distinctive aroma. Intrigued by the fragrance that filled the air, judges at the expo went to investigate and found the alcohol to be the best of all the submissions.

In 1958, at a meeting in Chengdu, Sichuan province, Mao Zedong set an annual production target for Moutai of 10,000 metric tons. It would take 45 years for the distillery to meet that target, but from 2003 to 2011, production jumped from 10,000 tons to more than 30,000 tons and is expected to reach 40,000 tons in 2014.

When drunk regularly and in moderation, Moutai is said to protect the stomach and liver, organs that other alcohol commonly damages, according to independent scientific studies commissioned out by the plant in Moutai.

The honorary chairman of Kweichow Moutai Group, Ji Keliang, who spent a lifetime at the plant and transformed it from a simple workshop to a sophisticated production facility, is good testament to such health claims. At 76, he is still spry and trim and looks younger than his years. At a recent meeting with China Daily, he said that he still drinks the liquor each day.

Nestled in a deep valley among surrounding mountains, the town of Moutai acts as a natural cellar.

This geographical factor, together with its soil, the red sorghum it is made from and the water of the Chishui River, makes it impossible to replicate the liquor elsewhere in China or other parts of the world.

Just like modernizing China, Moutai is a blend of tradition and technological innovation.

There is no better liquor in the country to use to wish others "gan-bei", the Chinese equivalent of "cheers".

Moutai captures China's true spirit

Moutai captures China's true spirit

 Moutai moving into online markets  Top 10 time-honored brands in China

 

Most Viewed in 24 Hours
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
主站蜘蛛池模板: 欧美精品一区二区免费 | 久草国产视频 | 欧美野战 | 国产在视频线精品视频 | 亚洲欧美国产精品专区久久 | 日韩中文网 | 亚洲人做受高潮 | 91爱爱网站 | 国内精品久久久久 | 日韩淫片 | 日韩国产一区 | 国产精品第6页 | 一级免费片 | 蜜桃成人| 中文字幕1区2区 | 1024国产在线| 久久精品久久久久久久 | 人人插人人草 | 操碰| 亚洲成人av影片 | 精品少妇一区二区三区免费观看 | 在线观看中文字幕码 | 91久久精品视频 | 久久午夜国产精品 | 久久婷综合 | 国产精品成人一区二区三区 | 放几个免费的毛片出来看 | 在线一区| 日韩欧美激情在线 | 欧美视频在线观看一区 | 665566综合网 | 亚洲精品一二三 | 九九九网站 | 亚洲影视精品 | 欧美一本在线 | 日本美女激情 | 96精品国产 | 国产又黄又粗视频 | 久久永久视频 | 欧美成人一区二区三区 | 欧美一级免费大片 |