日批在线视频_内射毛片内射国产夫妻_亚洲三级小视频_在线观看亚洲大片短视频_女性向h片资源在线观看_亚洲最大网

US EUROPE AFRICA ASIA 中文
Business / Auto China

Jaguar Land Rover builds an excellent image

By Li Fangfang (China Daily) Updated: 2014-11-24 11:04

At the Guangzhou auto show last week, Jaguar Land Rover also unveiled its latest models to go on sale in China - the Jaguar XE, the Land Rover Discovery Sport and the locally produced Range Rover Evoque.

The made-in-China Range Rover Evoque model is a great example of how localization is helping Jaguar Land Rover support Chinese citizens by creating skilled jobs and boosting the local economy, said Grace.

In October, the manufacturer began production of the flagship SUV at its joint venture plant in Changshu, Jiangsu province. The 10.9 billion yuan ($1.78 billion) shared Chery and Jaguar Land Rover facility employs 2,000 workers and will train Jiangsu's next generation of auto technicians and experts.

Back to society

While Jaguar Land Rover's business performance has been impressive, it is the company's contribution to Chinese society that is one of the ways in which they distinguish themselves from their competitors, said Grace.

At the start of the year, the firm launched a major corporate social responsibility initiative in partnership with the China Soong Ching Ling Foundation - the 50 million yuan Jaguar Land Rover Children and Youth Dream Fund - which is now distributing funding to underprivileged young people across the country.

Jaguar Land Rover's CSR platform supports a number of significant long-term projects including its China football development initiative, Hope School programs in areas affected by natural disasters in Sichuan and Yunnan provinces and the "Never Stop Caring - Journey for Vision" program.

Creative communication

The China Reputation Award is also recognized for the effective and innovative communication strategies Jaguar Land Rover has deployed beyond traditional media platforms.

Emphasizing engaging content that leverages hot social topics and supported by emotional graphic illustrations, the premium automaker has enjoyed the top ranking on several new media platforms including WeChat, the most influential in China.

"Not only for corporate communications but also for our Jaguar brand and Land Rover brand, we keep trying to improve the diversification, digitalization and interactivity of our brand and PR communications," remarked Wang.

"We strive to make our communication content creative, real-time and lively. We also continually enrich our communication platforms, to deliver the most interesting and exciting content through a broad and diverse range of formats."

In winning the award, Jaguar Land Rover and its leadership demonstrated that success is not only measured by numbers on balance sheets, but by the impact you make, the people you help and the dreams that you create, said Wang.

Previous Page 1 2 Next Page

Hot Topics

Editor's Picks
...
主站蜘蛛池模板: 国产女18毛片多18精品 | 人人爱人人 | 看片网站91 | 色多多在线视频 | 国产尻逼视频 | jzzijzzij亚洲成熟少妇 | 三区在线观看 | 一级片特黄 | 日韩av在线播放观看 | 五月婷婷激情视频 | 操操操操操操 | 免费在线看黄色 | 日日精品 | 在线观看小视频 | 国产丝袜在线播放 | 午夜爱爱影院 | 免费观看av的网站 | 99视频精品 | 欧美伊人网 | 免费看欧美大片 | 一二三四av | 91一区二区在线观看 | 午夜在线看片 | 中文字幕黄色片 | 日韩免费在线观看视频 | 激情五月在线 | 综合网伊人 | 高清一区二区 | 1024黄色| 色欧美片视频在线观看 | 人人艹视频| 亚洲色图10p | 欧美a在线| 午夜国产福利 | 精品无人国产偷自产在线 | 香蕉视频网站在线观看 | 日韩一区在线视频 | 99免费在线观看视频 | 国产v片在线观看 | 日本激情影院 | 欧美精品四区 |