日批在线视频_内射毛片内射国产夫妻_亚洲三级小视频_在线观看亚洲大片短视频_女性向h片资源在线观看_亚洲最大网

US EUROPE AFRICA ASIA 中文
Business / Auto China

BMW quickens pace of localization strategy in China

By Gong Zhengzheng (China Daily) Updated: 2016-03-07 09:49

BMW quickens pace of localization strategy in China

BMW launches its 730Li limousine in China last week at a retail price of 898,000 yuan to 1,028,000 yuan. [Photo provided to China Daily]

German premium carmaker BMW Group is speeding up its localization plans to further boost sales in China, its biggest single market in the world.

BMW China President and CEO Olaf Kastner said the localization plans will center on two major areas-production and talent.

"BMW remains fully committed to China, the most important marketplace, in our opinion. We will enhance our localization strategy, from fostering local talent to local production, all centered on the approach of 'In China, by Chinese and for China'," Kastner said last week at the launch of the new BMW 730Li limousines in the tropical city of Sanya.

He said the company will bring two new models into production in China in the first half of this year.

The two locally made models-the 2 Series Active Tourer and the all-new X1 SUV-are among more than 10 new products that BMW has planned for the Chinese market this year.

"This will enhance the diversity of our product matrix and showcase the versatility of our brand, which blends outstanding driving pleasure with the joy of being sustainable and responsible for future generations," Kastner said.

BMW runs a joint venture with Brilliance China in the northeastern city of Shenyang, Liaoning province. The venture, BMW Brilliance, has two plants producing 5 Series and 3 Series sedans as well as the current-generation X1. In January, the venture opened a plant to manufacture engines, BMW's sole engine factory outside Europe.

Bold appointments

BMW China recently announced that Michael Liu, vice-president of the joint venture, will be promoted to president of BMW China Automotive Trading Ltd on April 1, which is seen as the boldest move by a global carmaker in China because Liu is a 39-year-old Chinese citizen.

Last week, BMW China and BMW Brilliance also revealed a series of internal personnel rotations, effective Apr 1, to install three young Chinese executives and a foreigner.

"We will further align our strategy to the new market conditions and changing customer behaviors, optimize business models … and confidently explore new ways to reach and serve the new generation of customers who are born digital," Kastner said.

"In this context, we will continue our talent localization strategy, expand their experiences and put more local talent in important positions to drive our business forward."

Previous Page 1 2 Next Page

Hot Topics

Editor's Picks
...
主站蜘蛛池模板: 狠狠爱婷婷 | 91精品国产欧美一区二区成人 | 神马久久久久久久久久久 | 北条麻妃一区二区三区 | 国产99免费视频 | 一区视频在线播放 | 国产大奶 | 亚洲天堂91 | 五月激情婷婷综合 | 久久精品视频中文字幕 | 无毒不卡 | 国产精品成人va在线观看 | 中文字幕第50页 | 粗大黑人巨茎大战欧美成人免费看 | 伊人久久大香线蕉成人综合网 | 日韩精品久久久久久久的张开腿让 | 中文字幕一区2区3区 | 日日夜夜拍| 成人福利在线视频 | 国产精品呻吟 | 色图色小说 | 欧美成人精品一区二区三区 | 日韩五码在线 | 亚洲成人网页 | 一区二区三区四区视频在线 | 成人av综合网 | 国产在线一 | 精品国产一区二区三区久久久蜜臀 | 激情网色 | 一区二区三区四区视频 | 五月天天色| 国产精品欧美精品 | 六月综合网 | 99re在线视频播放 | 日韩欧美福利视频 | 91精品综合久久久久久五月天 | 激情久久视频 | 日韩在观看线 | 午夜视频在线观看视频 | 极品探花在线观看 | 中文在线字幕在线观看 |