日批在线视频_内射毛片内射国产夫妻_亚洲三级小视频_在线观看亚洲大片短视频_女性向h片资源在线观看_亚洲最大网

USEUROPEAFRICAASIA 中文雙語Fran?ais
Business
Home / Business / Technology

Tech companies add Pokemon to festive fun

By He Wei in Shanghai | China Daily | Updated: 2017-01-25 07:46

Tech companies add Pokemon to festive fun

A mobile phone user shows "red envelopes" from Alipay available nearby on his phone during a news conference earlier this month in Beijing. [Photo/Xinhua]

Giving red envelopes containing gift money remains a tradition among Chinese people during the Spring Festival, and this year China's tech companies are adjusting to the digital age by adding Pokemon Go-inspired features to their mobile red envelope apps.

Alipay, the e-wallet from Ant Financial Services Group, has unveiled a location-based, augmented reality game that allows users to collect virtual red envelopes as they move around.

Through the app, users can scan with their smartphone cameras to hide the digital red envelopes, and then send clues to their friends to help them find them.

To promote the virtual game, Alipay has allocated 200 million yuan ($29.1 million) to encourage users who adopt the function.

By scanning the Chinese character Fu, which stands for luck and fortune, participants have a chance to receive one of the five designated lucky cards.

Those who collect all five cards by the eve of the Spring Festival on Jan 27 are entitled to a share of the 200 million yuan.

The game is designed to recreate the fun of childhood games involving searching for hidden objects and add a human touch to the holidays, said company executive Guan Hua.

A similar move was taken by Tencent Holdings Ltd, which combines lucky money with AR features through its QQ messenger.

Users who come within 100 meters of a clue marked on their map get to choose one of three virtual red packets. Only one contains prize money. Tencent promised 300 million yuan in incentives to players.

Companies are also using the red packet campaign as a digital marketing tool.

More than 20 brands including Coca-Cola, KFC and Uniqlo have teamed up with the tech giants to hide digital red envelopes with 30 million yuan worth of cash and coupons across their stores.

AR-enabled red packets are the latest endeavor by the internet duo who have turned the holiday tradition into a wildly popular phenomenon, helping them tap into the digital wallets of millions of Chinese.

Most Viewed in 24 Hours
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
主站蜘蛛池模板: 一本一道波多野结衣一区二区 | 99久久久国产精品 | 亚洲丝袜视频 | 五月天色综合 | 你懂的在线视频 | 国产精品久久国产精品 | 青青青草视频在线 | 久久久天天 | 亚洲综合在线观看视频 | 国产精品久久av | 老汉色av| 欧美毛片视频 | 四虎成人精品 | 特黄特色免费视频 | 看av在线 | 男人天堂网在线 | 日韩中文字幕视频在线观看 | 青青艹在线观看 | 久久久美女 | 欧美成在线 | 午夜在线观看免费视频 | 欧美成人一区二区三区 | 国产不卡一二三 | 欧美一级精品 | 中文字幕一区二区三区在线观看 | 精品成人一区二区三区 | 日韩av一区二区在线观看 | 亚洲成人黄色 | av网址在线 | 亚洲精品一区二区三区区别 | 亚洲美女一区 | 一区二区在线视频 | 欧美图片一区二区 | 丁香av| 成人午夜免费在线观看 | 在线一二三区 | 欧美日韩在线观看成人 | 伊人春色在线观看 | 国产精品爽| 国产激情视频一区 | 欧美三级视频在线观看 |