China urgently needs to carry out more effective public diplomacy if it is to overcome the misunderstandings, prejudice and suspicions that people in other countries have toward it.

Public diplomacy is an indispensable part of a country's approach to foreign relations as well as an important supplement to its traditional diplomacy. Effective public diplomacy is essential if a nation is to promote its national interests and achieve its foreign policy objectives.

China's present public diplomacy does not match its position in the world and it needs to be improved.