Dalian Wanda Group, China's largest commercial property developer, is continuing to shift its business focus onto e-commerce, finance, tourism and movies, its founder and chairman Wang Jianlin said on Monday.

"In 10 years there will be no pure Internet companies or pure offline business entities," Wang told an Internet and retail industry forum being hosted by Suning Commerce Group Ltd in Nanjing, Jiangsu province.

"The integration of Internet and real businesses, online and offline, is going to pave the way for future e-commerce development," he said.