Iwan and Manuela Wirth (right) will participate in Art Basel Hong Kong this weekend, presenting works by Phyllida Barlow (left), Mark Bradford and Philip Guston. [Photo/Agencies]

The gallery will also launch at the fair a "25 Years" website in both English and Chinese. It already operates a WeChat account offering updates about events related to the 60 artists and estates it represents across the world.

The gallery has been active in China for more than a decade and is looking to engage and collaborate more, according to Iwan Wirth.

Shanghai-based artist Zhang Enli is the only Chinese represented by the gallery. The 52-year-old's major solo exhibition, Gesture and Form, is underway at Firstsite, a public contemporary art gallery in Colchester, Britain. As the only Chinese representative, he is now aboard an art expedition ship, the venue for the first Antarctic Biennale.

"When we first met, I must say I felt an immediate connection both with him as a person and with his work," Iwan Wirth tells China Daily.