[Photo provided to China Daily]

Gabbana says he does not rely much on online search engines, but does his research using books and historical materials.

"I don't look at images on the computer screen. I want to find the old thing and then create balance using modern and old things," he says.

This philosophy also showed up in their high-fashion jewelry display on Friday. Among some 300 pieces, many were created using old stones or things they got from antique jewelry of 16th century Naples.

Dolce & Gabbana's collection for each sport has clothes for each stage of the game.

For example, after you arrive at a tennis court, you first play, then take a shower after the game and then go to a party. And the clothes are not related to any specific fashion season.

The designer duo says they don't create fashion, but style.

"We create things that are timeless. There's no season. People buy immediately after the show. And our customers travel globally. Now it's winter in Milan, but warm, maybe Beijing is frozen and Brazil is hot," says Gabbana, adding that about half of the Alta Moda clothes were sold right after the show.

For the boots and some clothes needing special techniques depending on the sport, the duo works with experienced artisans and experts.