Luke Wilson designs golf products for PUMA
Updated: 2008-02-26 16:43
Luke Wilson
He is an actor and one of Hollywood's top golfers as well, Luke Wilson is going full-speed ahead adding designer into his career resume. The film star, best known for his starring role as Carlson in "Blue Streak" (1999), is coming out with his own line of golf products for PUMA.
Luke, who recently was named in the top 40 Hollywood golfers by magazine Golf Digest, has teamed up with Swedish golfer Johan Edfors to create a line of golf products for athletic wear giant PUMA. He, according to news media, was inspired by the more sophisticated sportswear styles of the 1950s for his design selections.
"To work with a brand like Puma on a golf line that fits my style and personality has been a real pleasure," Luke commented on his partnership with PUMA. "We had some real fun with some of the product designs including the C-hopper shoe that you can wear on or off the course by just removing the spikes."
Luke and Johan announced the partnership at Puma's design studio in New York. Both of them, according to pumatalk.com, "provided creative input to the line, including highlights such as chrome details, higher-end Merino wool materials and personal color combinations and selections."
Still according to the site, "Wilson's selections included darker blues and blacks for a more casual, laid-back approach while Edfors selected brighter color palates with vibrant green and flouro pink for a more in-your-face color explosion. The special editions from Wilson and Edfors will also be complemented by a unique collection for the women's golf line, including (a) special silk and jersey polo shirt and knit top."
The special edition products are slated to launch in two phases globally in April and July.
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