"In the personal care consumption sector, the upgrading demand of consumers, especially those from third- and fourth-tier cities, has just begun. There is still enormous growth space for Philips' products," said the person in charge of Pinduoduo's brand business.

In the subsequent cooperation, Pinduoduo and Philips will, based on their new partnership, provide consumers in China with better products and services in terms of market insight, brand marketing, new product development, product operation, and scenario expansion, promoting Philips to continue leading the Chinese market.