日批在线视频_内射毛片内射国产夫妻_亚洲三级小视频_在线观看亚洲大片短视频_女性向h片资源在线观看_亚洲最大网

US EUROPE AFRICA ASIA 中文
Business / Companies

Bright exec hopes to turn Opple into a major brand

By Xu Junqian (China Daily) Updated: 2015-11-30 07:56

Bright exec hopes to turn Opple into a major brand

Opple celebrates its first showroom opening in Lahore, Pakistan, in August this year. [Photo provided to China Daily]

Chen Yun has his eyes fixed on international markets as his Chinese lighting company becomes a leader in LED technology

A push to merge and grow China's lighting industry at home, and expand abroad, has shaken up foreign and domestic manufacturers and also led Chen Yun to make a big decision.

Chen went local, joining top domestic lighting firm Opple Lighting Co Ltd at the start of the year from German lighting firm Osram Light AG, where he worked at its Munich office for four years before heading to Hong Kong for several more years.

The switch, however, was more than multinational to local.

At Osram, Chen spent his days working to crack the Chinese market. Now he will look to expand China-based Opple's reach abroad into the booming market for LED products.

Consulting firm McKinsey & Co calculated the LED share in general lighting will reach 45 percent in 2016, and close to 70 percent by 2020, when the total market size is expected to reach 100 billion euro ($106 billion).

In 2014, "we believed the seed is ready to grow up into something big. For us, being global doesn't just mean selling our products worldwide or having offices everywhere. The mission is to make Opple the synonymous for valuable lighting", Chen, general manager of the international business unit, said in an interview with China Daily at Opple's Shanghai headquarters.

Chen, 39, described his role as "challenging and interesting" as he leads a team of 150 or so people overseas and in China.

The firm's humble roots trace back to Wang Yaohai and Ma Xiuhui, the couple who founded Opple in 1996, working with a staff of six in a shabby workshop in Guangdong province, China's hotbed of low-cost manufacturing.

LED lighting was the couple's breakthrough after two years of wholesaling cheap light bulbs and tubes. They hit on the Chinese word oupu-which literally means European standard for all.

"It's an ambition, or a seed, planted from the very beginning," said Chen.

Chen says this entrepreneurial vision has given Opple an edge. Companies and governments around the globe are rushing to make a transition from traditional lighting technologies to LED to save energy and fight climate change.

That also means performance targets, and Chen has his work cut out. He aims for revenue from overseas sales to account for more than half of the company's total in the next five to 10 years from about 10 percent now.

Previous Page 1 2 Next Page

Hot Topics

Editor's Picks
...
主站蜘蛛池模板: 日韩av成人在线观看 | 香蕉国产在线 | 午夜精品久久久久久久久 | 欧美日韩精品在线观看 | 一区二区三区国产 | 亚洲视频播放 | 国产精品视频免费在线观看 | 青青国产| 国产精选在线观看 | 午夜在线看 | 日韩精品理论 | 三级全黄的视频 | 一区二区三区视频免费看 | 亚洲男人的天堂在线观看 | 九九热这里有精品视频 | 密桃成人av | 国产精品18| 欧美国产第一页 | 日日夜夜狠 | 国产99对白在线播放 | 欧美激情天堂 | 午夜精品久久久久久 | 久久久久一区 | 天堂中文字幕在线 | 国产va在线观看 | 精品综合久久 | 湖南良妇3p自拍 | 色屁屁在线 | 亚洲看片网站 | 亚洲精品一二三区 | 日本中文字幕精品 | 久操精品在线 | 中文字幕av亚洲精品一部二部 | 国产视频欧美 | 国产欧美一级片 | 欧洲精品视频在线观看 | 欧美国产精品一二三 | 一区二区三区免费在线观看 | 欧美成人精品在线 | 东方伊甸园av在线 | 久久人人视频 |