日批在线视频_内射毛片内射国产夫妻_亚洲三级小视频_在线观看亚洲大片短视频_女性向h片资源在线观看_亚洲最大网

US EUROPE AFRICA ASIA 中文
Business / Companies

Beijing Digital set to spread wings abroad

By Fan Feifei (China Daily) Updated: 2015-12-11 07:44
Beijing Digital set to spread wings abroad

The stand of Beijing Digital Telecom Co Ltd at an industry expo last year. [Photo provided to China Daily]

China's largest mobile phone retail chain, Beijing Digital Telecom Co Ltd, announced plans on Thursday to open 3,000 stores in at least 10 countries over the next five years, to expand its business to Africa, South Asia and Latin America.

The first stop of the company's overseas expansion is Nigeria. So far, it has opened stores in Lagos, the biggest city in Nigeria, and plans to expand gradually to Port Harcourt, Abuja and other cities. In addition, it plans to expand in India as part of a general rollout across South Asia.

The company plans to open 400 stores and sell 2 million mobile phones in Nigeria and India in the first year.

"It is an irresistible trend to launch the globalization strategy. The telecom retail market in South Asia and Africa lags at least four to five years behind China, so there is huge potential," said Jin Xin, president of Beijing Digital Telecom.

"On the other hand, many well-known Chinese mobile phone manufacturers are going abroad, with the intention to become world-class enterprises, and advanced telecommunication retailers should also keep up with the trend to go international along with these manufacturers, which could reduce communication costs and enhance competitiveness," said Jin.

Nigeria and India are only the first step in the firm's globalization strategy. The company aims to enter five countries with the opening of 1,000 stores and sales of 5 million mobile phones in the third year, and in the fifth year, it plans to cover 10 countries with 3,000 stores and sell 10 million mobile phones.

Yan Zhanmeng, a senior analyst with International Data Corp, said: "Sales of mobile phones in the domestic retail market are already saturated, so retailers have to explore new markets and find business growth points."

"Nigeria is the largest mobile phone market in Africa, accounting for a 20 percent to 30 percent market share in the continent, while India is the biggest mobile phone market in South Asia, where the demand for mobile phones is big," said Yan.

He added that it is beneficial for mobile phone retailers to sell their products in emerging markets such as Africa, Southeast Asia and Latin America, compared with the European and US markets, where telecom operators dominate the mobile phone market.

Beijing Digital Telecom, which has opened nearly 1,500 retail stores, sells mobile telecommunications devices and accessories and provides value-added services.

Its sales volume of mobile phones reached about 10.63 million in 2014, a year-on-year increase of 11.12 percent. It has established strategic collaborations with China's three major telecommunication carriers and mobile phone producers such as Apple Inc, Xiaomi Corp and Lenovo Group Ltd.

However, Chinese mobile phone retailers will meet some challenges in their globalization. "How to cooperate with local mobile phone brands to capture more market share is an issue that Chinese retailers need to consider," said Zhu Dalin, an analyst at Beijing-based consultancy Analysys International.

Hot Topics

Editor's Picks
...
主站蜘蛛池模板: av手机版| xxx日韩| 97伊人网| 天堂va蜜桃一区二区三区 | 亚洲免费影视 | 国产欧美日韩在线 | 国产xxx在线观看 | www.男人天堂 | 99精品免费观看 | 黄大色黄女片18免费 | 韩日精品在线 | 亚洲视频第一页 | 成人午夜免费在线观看 | 亚洲精品在 | 一级国产精品 | 天天爱天天干天天操 | 成年人香蕉视频 | 黄色免费在线观看 | 蜜桃传媒av | 曰本黄色片 | 亚洲在线观看视频 | 日韩精品久久 | 欧美 日韩 中文字幕 | 欧美多人| 国产一区二区高清视频 | 国产精品成人网 | 欧美三级欧美一级 | 亚洲精品aaaa | 九九久久精品视频 | 国产老头视频 | 国产片一区二区三区 | 中文字幕av在线播放 | 国产福利在线视频 | 中文久久久久 | 欧美日韩第一区 | 亚洲综合在线观看视频 | 国产福利小视频在线观看 | 中国特级毛片 | 国产高清在线 | 久艹伊人 | 精品国产99久久久久久宅男i |