Central to 10 Corso Como's DNA is authenticity and style. The store features a carefully curated selection of items ranging from niche brands for the real fashion forward such as Alaia and Maison Martin Margiela to big brands such as Fendi, Chlo, and Lanvin, to rising brands such as Carven.

Every month, the selection changes to match the whims of customers. It is like a gallery of clothes. The same attention to hand picking design and lifestyle items are a key aspect, with brands like Fornasetti and Alessi prominently featured.

Featuring exclusive collaborations with designers and art exhibitions, 10 Corso Como is a space that is constantly evolving and creating.

The brand's black-and-white logo was designed by legendary American artist Kris Ruhs.

In a little more than two decades, the playful 10 Corso Como logo has grown into a global brand of distinction that is recognized the world over.

Items covering every aspect of today's lifestyle, such as fashion, design, publishing, music and cuisine are incorporated into the visual signatures of the brand.

At the center of 10 Corso Como is an on-going commitment to creativity and exploration. Each brand outlet features a "Galleria", a space used for exhibitions devoted to art, photography, design and architecture.

Here visitors are treated to two decades of the world's best-known, cutting-edge photographers, artists, architects and designers seen through Sozzani's fashion-conscious editorial eye.

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